Segment Your Visitors
The first step to delivering a personalized customer experience is to segment your visitors so you can present them with what’s most relevant to them. One simple example is showing code samples to developers and whitepapers to business users. Sitefinity content management system has a simple interface for defining segments through various criteria such as where the visitor came from, what they searched for, their location, duration of their visit, etc. You can define custom criteria and have any combination of AND/OR criteria to define your segments.