A leading marketing intelligence firm for the pulp and paper industry, Hawkins Wright new website doubled their visitors and increased their client base within 12 months of launch. With 5 years with Spinbox, they have gone from strength to strength.
The Brief Brief
Hawkins Wright is a consulting firm providing services to over 200 of the biggest businesses in the international forest products industry, offering specialist insight for pulp, paper, biomass and bioenergy.
Spinbox were appointed to produce a fully responsive and refreshed website using Sitefinity CMS, to better serve the needs of clients and implement new site functionality to reflect the digital aspirations and marketing strategy of Hawkins Wright. Without much hope for an increase in leads and sales, the new website gave Hawkins Wright a pleasant surprise.
Design & Functionality Solution
As a Sitefinity Gold partner, Spinbox were well placed to use our in-depth knowledge of the platform to deliver a rich solution which met Hawkins Wright’s business needs.
Spinbox set to work creating an attractive, information rich website promoting Hawkins Wright’s key services and areas of expertise in a user friendly format. The site was developed using the latest version of the Sitefinity CMS, utilising standard modules and creating bespoke modules to support the business requirements and enabling content authors to take control of the website content.
With further developments over 5 years, the website developed into a key business tool, with registration and full client portal, subscriptions and a secondary site to support Hawkins Wright conferences.
Gallery
We were extremely pleased with the responsive and professional service provided by Spinbox. We would not hesitate to recommend both Spinbox and the Sitefinity CMS to other companies who are looking to commission a new website.
Fiona Matthews | Manager
Growth Results
The Hawkins Wright website has been greatly improved from its predecessor, delivering an enhanced user experience, attractive new design and the ability for Hawkins Wright to easily maintain and update their content using Sitefinity CMS.
The website is informative, easy to navigate and fully responsive, performing well at varying resolutions from mobile up to full HD with a particular emphasis on UX and performance.
With automation and client portal systems developed, Hawkins Wright growth has been supported through functional development by Spinbox, eCommerce & payment integration and enhanced report creation tools.